Pop art vauxhall corsa advert by DLKW London (1st February 2010)

I saw this ad when watching tv the other night i thought the use of a black car and a massively busy and bright background was interesting ... it gave me an idea to use something simple in the foreground of my video and use colour within the background as the dominant feature!

Colour...Colour Wheel Idea?

Possible idea?

After a group discussion today i decided i wanted to make colour a huge part of my movie...i want to film things that are the colours from around the colour wheel maybe? using fast cuts to subtly make my way around the colours....i also want to add sections of black and white to show someone that maybe colour blind? things that we know the colour of without seeing it eg...banana=yellow, Orange=orange...

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Editing...The Ring

I was looking at how i wanted to edit my video and i came across the 'cursed video tape' from the film The Ring (2002, directed by Gore Verbinski). This video uses very sharp and snappy short clips that really don't relate to each other at a first glance, i want my video to be similar although i will change the way we see things eg...black and white, sepia, blurred vision, very loud sound and very quiet sound ect...
I think this is a very good way of displaying the horror genre and i think this technique works well just showing snippets of the events because if they were longer they would be fairly disturbing.

Colour ... Schindler's List

Similar to the photo of the Butterfly the whole film is set in black and white apart from the small girls coat! Obviously the use of colour is making the young girl stand out ... the use of red connotes the themes of film ... danger, death, struggle and war. The coat suggests she is vulnerable she stands out above the others around her. I would like to incorporate this technique within my short film however  i don't have the time or knowledge to create this yet so i want to use colour scenes and black and white scenes in my film as a starting point.

Colour ... Photography

Black and white/Colour.

I am unsure of the photographer ... however i wanted to look at images that use one colour amongst a black and white photo.

The use of using bright colours or even any colour within a black and white photo makes the object the dominant feature ... it stands out! 

I like this image simply because if there is something needed to be highlighted or noticed within its environment e.g if it is small and rarely noticed at a first glance. 

Colour ... Wizard Of Oz

I looked at how the Wizard of Oz begins in black and white then changes into colour when she opens the door of her house in Oz. I think the use of using Black and white footage at the beginning of the film connotes that her life is dull, boring and possibly repetitive (she never moves away or leaves the farm she lives on). When she is taken to Oz the colour is very saturated and almost unreal ... this is to connote fantasy and adventure! She has gone beyond her boring life to somewhere new, fresh and exciting. 

Metaphor, Metonym and Analogy

'Metonym is a figure of speech used in rhetoric in which a thing or concept is not called by its own name, but by the name of something intimately associated with that thing or concept. For instance, "London," as the capital of the United Kingdom, could be used as a metonym for its government.'
http://en.wikipedia.org/wiki/Metonymy

A few more examples...

Yellow Cab - New York
Red Phone Box - London